Friday, January 15, 2010

Babyloons - Infants brand by Respect India



PGC Retail Launches an infants brand for India market called 'Babyloons' . The brand focuses to cloth knitted garments for 0 to 18 months old babies . Initially the brand will be 100% knitwear item with anti-microbial finished garment which is a special wash removing bacteria from the garment to protect the kid . Talking about the pricing strategy , babyloons will not be priced very high like a luxury brand . Ramesh the GM of PGC Retail said "The market has not many players and specially not any big players , we are the first and we want to be a quality player not a volume player in this brand ". Babyloon will soon be available in Tamil Nadu , Karnataka , Mumbai , Maharashtra , Gujrath , Delhi , Punjab & Hayarana .

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